These are three well-known examples of social commerce. My guess: you probably have seen at least one of these on social media. The first example is that popular brands like Amazon have been allowing consumers to easily add items they see on social media to their shopping cart by using #AmazonCart. Also, Facebook has been making use of its’ new feature, the “buy button,” which makes the process of buying items online incredibly simple because the user never has to leave Facebook. Lastly, Instagram has added “shoppable features” that create an Instagram shop, allowing followers to easily reach products. These are just a few examples of how social commerce is taking over social platforms and changing the way people shop online.