Theorizing Crisis Communication (2/7)

Sellnow and Seeger focus deeply in the nature of crisis communication. Theorizing Crisis Communication presents a range of theories and frameworks to explain your role as a communicator and how to effectively engage with your audiences during an crisis, wether natural and man-made. The speed of information today creates a real challenge for professional to combat false information before the real story can be illuminated. Knowing how to use social media expertly during a crisis or before, will greatly support you, your organization, and your audiences.

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