Online Communities Provide a Uniquely Personal Perspective (2/8)

If a patient receives a pacemaker, they may have questions about how to manage their life and what is safe. Questions like when is it time to call the doctor aren’t questions their regular physician can answer at any time. However, a support group could offer immediate experience-based guidance. It is estimated that poor adherence to prescription medications drives up medical spending each year and data mining these communities can allow more targeted marketing information to be shared across mediums to better educate patients.

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