Building a presence: social media translates into online giving

Places and businesses that didn’t have or need an online presence have sought help to cultivate one in recent years. The clear understanding that building a presence can translate into donation dollars is not lost. The paradox that exists is libraries using social media funding to keep their doors open and books on their shelves.

Image Source: https://www.churchtrac.com/articles/three-myths-about-online-giving/

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