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23 Eye-Opening Facts About User Generated Content

User Generated Content consists of videos, tweets, blog posts, pictures and other content generated by fans. Users promote the content instead of the brand promoting itself. These facts explain the importance of UGC in marketing. They also indicate which areas can be improved upon to increase purchases and audience engagement. You are welcome to rank them and submit more statistics to add to this list.

#13 Creating and Sharing Content

Source

"More than 50% of consumers want a brand to tell them what type of content to create and share, but only 16% of brands actually do."

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